Saturday, February 7, 2009

Holdback

1 comment:

  1. Notice the phrasings/promotions dave makes:
    "really going above and beyond the call of duty"-acknowledges hard work

    "as with any gift, you can choose to use it or not use it"-training is what you will make of it, you have talent to succeed, so choose success

    "not an obligation this is an invitation"-providing an opt out before even presenting the option allows reps to feel comfortable and not obligated to do come to the breakfast

    "buy ya brunch, get to know ya a little better, and teach you some things to help you just light it up in your first weekend"-sets expectations of first weekend selling success

    "you all did such a great job that you could get invited to your first keystaff meeting, WHICH IS KINDA LIKE THE FUTURE OF THE OFFICE in your first couple of weeks"-promotes the privelege that is keystaff. reps will view keystaff in the way you promote it- notice how dave has reverance for keystaff in his voice

    he acknowledges them as the cream of the crop of a GREAT training class

    and always leaves them with an opt-out

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